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Riverside powers its content platform on Hevo, ensuring reliable data at scale

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About Riverside

Riverside is a content creation platform used by creators and businesses to record, edit, publish, and repurpose high-quality audio and video. It started in 2020 as a remote recording tool built for studio-grade quality, at a time when most teams were stuck with general video calls. When the pandemic pushed everyone toward sharing content, Riverside grew fast, and the product widened well beyond recording.

What do they do What do they do?
All-in-one studio for recording, editing, publishing, and monetising content.
Industry Industry
Others
Location Location
Tel-aviv, Tel-aviv

Riverside puts this data to work across the business:

  1. Financial reporting covering MRR, subscriptions, and churn, which the team treats as top-priority.

  2. Sales analytics across the deal lifecycle, closed deals, and conversion rates.

  3. Marketing funnel analysis, tracking prospects from the top of the funnel down and finding where they drop off. The team then reads campaign data and interaction transcripts to work out why, not only that it happened.

  4. Product analytics that measure how new features perform quickly, so the team can call what is working while it is still fresh.

Sources (MongoDB, Postgres, HubSpot, Stripe, NetSuite, Intercom, Google Analytics, ads, sheets)  ?  Hevo  ?  Snowflake  ?  Reporting, Reverse ETL, AI agents

FROM SPREADSHEETS TO MANAGED PIPELINES

Hevo has come out ahead on value per dollar, and the team has chosen to stay with it.

Hevo has come out ahead on value per dollar, and the team has chosen to stay with it.

“If you want to focus on delivering value, you buy something well established that you know works, like Hevo, instead of building it yourself and replicating what was never your core.”

Four years in, the reasons Riverside keeps choosing Hevo have held steady:

  • Reliable, transparent pipelines: More than 80% of Riverside’s data runs through Hevo. The team connects a source, fills in the collection details, and the data lands in Snowflake. That part of the experience has not changed in four years, even as the product and its data sources kept growing.

  • Near real-time on the source that matters: MongoDB carries first-party product data and makes up around 70% of consumption. Hevo ingests it hourly, so the data the business leans on stays fresh.

  • Support that moves fast: A dynamic product means source APIs keep changing, and glitches happen. When they do, the Hevo team works them quickly, with a standing point of contact who stays on top of the tricky sources.

  • Lower cost than building it in-house: No dedicated headcount goes toward maintaining heavy sources like MongoDB. Building and running those connections would mean hiring engineers to do work that sits far from the product, and Hevo has held its value-per-dollar edge at every review.

  • One tool across the whole stack: Product, CRM, finance, support, and marketing ad data all arrive in Snowflake through Hevo, which is most of the ingestion the team needs in one place.

Hernán, Data Engineering Lead, Riverside

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