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Accelerating eCommerce with Marketing Intelligence on Snowflake

Wednesday, Jul 8, 2026
01:00 PM EDT
Speakers
Kushagra Deshmukh

Kushagra Deshmukh

Solutions Engineer, Hevo Data

Aparajitha R

Aparajitha R

Business Analyst, Prolim AI

Ananth Viswanadhan

Ananth Viswanadhan

Director - Snowflake Practice, Prolim AI

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Agenda

As customer acquisition costs rise and marketing channels multiply, teams need faster access to reliable insights across advertising, customer, and revenue data. Yet, data often remains fragmented across platforms, making it difficult to measure performance, identify opportunities, and act with confidence.

Join PROLIM and Hevo for a practical session on how modern D2C companies are building a single source of truth in Snowflake and delivering business-ready insights through Streamlit dashboards.

This session will showcase a proven, fixed-outcome framework that enables teams to move from disconnected reporting to a centralized marketing intelligence layer that supports faster decision-making and measurable business impact.

You will walk away with a practical understanding of how to build a scalable analytics foundation for customer acquisition, campaign performance, retention, and revenue visibility.

In this session

What you'll learn

01

Unifying marketing and commerce data into a single source of truth

02

Building a modern marketing intelligence foundation on Snowflake with Hevo and Streamlit

03

Tracking acquisition, conversion, retention, and revenue metrics

04

Delivering faster insights through a fixed-outcome analytics framework Delivering faster insights through a fixed-outcome analytics framework

05

Best practices for scaling reporting across teams and channels

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