Understanding HubSpot Free CRM: 5 Critical Aspects

Aman Mishra • Last Modified: December 29th, 2022

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A Customer Relationship Management (CRM) is software that helps the company to manage and store the record of customers’ past and present activity. It is the same as the Spreadsheet but with excellent navigation features. The CRM system keeps the contact details and all the interactions of customers with your company safe and secure. When it comes to a CRM system, the one name that always pops up is HubSpot Free CRM. HubSpot Free CRM tracks and manages the records with excellent tools without any charge. 

After reading this article, you will understand what is HubSpot Free CRM, how it will help you in your business to grow, what are the guarantees of HubSpot Free CRM, key features of HubSpot Free CRM, what are different tools of HubSpot Free CRM for Marketing, Sales, Services, and Operation. In the last you will see, what is the difference between HubSpot free CRM and HubSpot CRM. In conclusion, what are the Limitations or Challenges you might face that have been discussed?

Table of Contents

Introduction to HubSpot Free CRM

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It does not matter if you have a Marketing Business, Sales Management, Service Provider Business or you are in Operational Management, HubSpot Free CRM has everything that you are looking for. With tools for every business and a wide range of features, the HubSpot Free CRM system has been leading the way in the management of business since its launch.

Once your company starts managing the business with the HubSpot Free CRM, with an automation system, your company will have the lead over your customers. You will get to interact with customers and learn about their interests and personal opinions. This will help in suggesting them with products they are looking for and hence will increase the Sales Production and demand of your product.

An ideal CRM should include the following features:

  • A Dashboard to keep track of products and interactions with customers.
  • E-Mail Tracking, Meeting Scheduling, Live Chatting, Prospective Tracking.
  • The CRM should also have Integration and Templates for an E-Mail to have effective communication and to get Leads with the customers.

These features help to manage the relationship between customers and the company steadily and growing. You will get all these features in the HubSpot Free CRM. In addition to these features, HubSpot Free CRM includes the tracking of online activities of customers on your company’s website, past purchases of customers with your company, exchange of E-Mails with a Pipeline Management System to lead your mails on top of the inbox of E-Mail, Social Media engagement, and many more things.

For more information on HubSpot and HubSpot Free CRM, click here.

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Importance of HubSpot Free CRM for Business

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In this technical and digital era, you must make your business digital. But it sometimes becomes hard to manage all the data and keep a record of everything. Many applications tend to claim that they will help you increase sales and engage customers but they do not work. But CRM always helps you manage all the data and also helps you in increasing Sales Production by various tools. Here are some benefits that you will get by using HubSpot Free CRM for business:

  • Free and User-Friendly: HubSpot Free CRM offers the free use of tools like Automated Data Customization and Automated Tasks. These tools help in increasing the Sales demand and hence Sales Production.
  • Social Media Integration: There are many Social Media Integrations available on the HubSpot Free CRM, which will help your product reach millions of users via LinkedIn, Facebook, Instagram, Twitter, YouTube, or Pinterest. This will also help in strengthening the relationship with your customers.
  • Website Integration: HubSpot Free CRM also offers website integration that will alert you when any user visits your website or revisits your website. This will help you understand the interest of the lead customers.
  • Communication Tracking: With help of HubSpot Free CRM, you can directly send the E-Mails to your customers and also keep a record of the conversation you had for future references.
  • Real-time Updates and Customization: With HubSpot Free CRM, you can anytime customize your Sales process. It also syncs the contact and the records for a longer period.

Guarantees of HubSpot Free CRM

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HubSpot Free CRM provides 100% free service and many features for your business. In that you can add your entire workforce at a time, keeping all contact records. They guarantee to provide you with all features and tools without hidden charges or any trial period. Here is what HubSpot Free CRM guarantees to their customers:

  • Full-time Visibility: You can see the entire cells on a clean and visual Dashboard. That includes a detailed report of the performance and activity of the individual. You can keep all your contact details without any time limitation.
  • Free Access: The free tool involves Pipeline Management. It helps you manage contacts and companies. You can keep your data in one place. There are also the free features of sending notifications on E-Mail and E-Mail Tracking that helps to know the interest of the customer. You can also track the details of what your Sales Team is working on. There is also a free tool for testing, creating, and previewing the contents on different devices. There is also a free tool for live chat and ads manager.
  • Storage of Data: With the HubSpot Free CRM, you will get sufficient storage to store the deals and contacts of more than 1 million companies.

Features of HubSpot Free CRM

HubSpot Free CRM provides features for Sales, Marketing, Customer Service, and Operations. These all are available on a single platform and make your job easier. Listed below are some of these features:

  • In the case of selling, they provide many features to connect with customers like E-Mail Tracking, Prospect Tracking, Live Chat for scheduling meetings. On the Dashboard, the customer can view the entire Sales option. Because of the special features of Pipeline Management, they put your Leads on top. For the customers, there is automatic updating and a log-in option is available. You can receive the notification by E-Mail with the link. You can say your lives by clicking on that link. There are also features of storing 1 million contact details and their records. You can record every call, send messages, and schedule tasks at one site. There are also features of automatic publication of the E-Mails and Sales Notes.
  • In the case of Marketers, there is a Live Chatbot available to connect with the customers in real-time. The features of managing to advertise are available. Many E-Mail templates are designed for customer service.
  • There are also some features available in case of a Customer Service Team that includes Live Chat with the customers for solving their problems immediately. The E-Mail conversations are arranged in a good manner.
  • In the case of an Operation Manager, your Sales, and Marketing Team, provide a user-friendly tool. More than 200 integrations are available for your connection.

Tools Offered by HubSpot Free CRM

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For the management of the business, management of Sales, Marketing, Customer Services, and operations is also required and it can only be possible to manage all these things at the same time with a CRM. But it requires tools to manage these operations. To have a CRM requires a monthly payment, but with HubSpot Free CRM, you do not have to pay anything to have CRM work for your business. This is one of the biggest advantages that you get when you get with HubSpot Free CRM for the management of your business. 

The HubSpot Free CRM system does not only manage the customers’ interaction and tracking of products, but it also helps your business grow with Social Media engagement, E-Mail Tracking, and Live Chat tools.  The  HubSpot Free CRM has separate tools for each thing. According to the research, it has been found that nearly 30 million companies are using HubSpot Free CRM tools to manage their business and grow their business.  Listed below are the HubSpot Free CRM tools and their features:

1) Free Marketing Tools

The Free Marketing Tools of HubSpot Free CRM system includes:

  • E-Mail Marketing (This feature of HubSpot Free CRM is added in 2019).
  • Forms to get the opinions or to know about the interest of customers.
  • Landing pages to attract customers.
  • Contact List Segmentation.
  • Marketing Reporting Dashboard to keep the track of Marketing.
  • Creation of customers’ property.
  • Ad management.
  • Shared inbox.
  • Team E-Mail.
  • Mobile Optimization.
  • Messenger Integration.
  • HubSpot mobile app.
  • Ad retargeting.
  • E-Mail health reporting.
  • E-Mail reply tracking.
  • Marketing event objects.

2) Free Sales Tools

With the Free Sales Tools of HubSpot Free CRM, you will get

  • Meeting scheduling.
  • E-Mail scheduling.
  • E-Mail templates for effective conversation.
  • Live Chat and conversational bots.
  • Sales Reporting Dashboard.
  • Deal pipeline dashboard to have a lead of your product or company’s mails on top in customers inbox.
  • Team E-Mail.
  • Email tracking.
  • Notification.
  • Quotes.
  • Canned Snippets.
  • Marketing event objects.
  • HubSpot mobile app.
  • Calling.
  • Reporting Dashboard.
  • Documents.
  • Creation of customer properties.
  • Messenger integration.
  • 1 to 1 email.
  • E-Mail reply tracking.
  • E-Mail health reports.

3) Free Service Tools

You will have the following features in Free Service Tools of HubSpot Free CRM:

  • Feature of ticketing.
  • Conversational bots and live chat for 24/7 customer services and to help customers with any query.
  • Productivity report on the customer support team.
  • Email templates especially for customer support.
  • Reports for tickets closed and time to close tickets.
  • Email scheduling.
  • Canned Snippets.
  • Shared inbox.
  • Team email.
  • Ticket pipeline.
  • Reporting dashboard.
  • Email reply tracking.
  • Email health reports.
  • Email tracking.
  • 1 to 1 email.

4) Free Operational Tools

Following are the features of Free Operational Tools offered by HubSpot Free CRM:

  • Synchronization of data as well as synchronization of past interaction of customers with your company or website.
  • App marketplace integration.
  • Contact management.
  • Management of company’s data.
  • Storing the information regarding deals.
  • Tasks and activities.
  • E-Mail reply tracking.
  • E-Mail health reporting
  • Marketing events object.
  • Customers properties.
  • Companies insight.

However, one should understand that these tools are limited to HubSpot Free CRM. If you want to get more features of the tools, you will have to move towards the subscription CRM of HubSpot. The HubSpot Free CRM offers limited features but with HubSpot CRM, you will have a wide range of features. But you will have to pay monthly to get opt of these features.

HubSpot Free CRM vs HubSpot CRM

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HubSpot Free CRM: It is free to use CRM from HubSpot. With HubSpot Free CRM, you will get free access to tools such as Live Chat, Pay-Per-Ad Management, E-Mail Marketing, Drag and Drop Landing pages, and Contact Management. These tools are limited tools of CRM.

You can not change the Live Chat setting using HubSpot Free CRM software. There are limited ads that will be shown. If you are new to Inbound Marketing, then you should surely try the HubSpot Free CRM tool.

HubSpot CRM: HubSpot CRM is a paid version of HubSpot Free CRM that offers plenty of features for your Business Management. There are mainly 3 types of paid versions of HubSpot CRM i.e. Starter, Pro, and Enterprise. The Starter, Pro, and Enterprise version of HubSpot CRM comes in monthly packages of $50, $800 and $3,200 respectively. This pack offers you a robust suite and additional tools which were limited in the HubSpot Free CRM. If you want to grow your business and manage it without any difficulty, then you should go for the paid version of HubSpot CRM.


The article introduced you to HubSpot Free CRM, the importance of using it for your business, and its key features. It also supplied the list of all the tools that the Free CRM from HubSpot provides to its users. It also provided a comparison between the free and paid version of HubSpot CRM.

HubSpot Free CRM has a lot to offer for Business Management. It offers managing tools such as Contact Management, Tracking, Reporting, Live Chat Bots, and business growth tools like E-Mail Marketing, Pay-Per-Ad Management, Drag, and Drop Landing Pages to attract customers. However, these features are limited. Within a few days, you will start to understand the limitations of these features.

You will get to understand that there are only a few ads that will be shown of your business on other pages, you can not change the setting of live chatting to attract customers. It is a helpful system to manage your business, but if you do not want your business to be limited and instead if you want to grow your business, you should go for the premium version of HubSpot CRM.

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