WooCommerce eBay Integration: 3 Easy Steps

on Data Integration, eBay, Ecommerce, SEO, Tutorials, WooCommerce, WooCommerce Sales Dashboards, WordPress, WordPress Plugins • December 9th, 2021 • Write for Hevo

WooCommerce eBay FI

Today, E-Commerce is a rapidly growing industry that has produced some of the world’s most successful businesses. However, adding an E-Commerce website to an existing business or starting a new online store may pose several challenges. So, to streamline the process of creating and managing an online store and attracting more customers, you may use the WooCommerce eBay Integration.

WooCommerce is one of the most widely used WordPress E-Commerce plugins. Its integration enables you to combine excellent SEO (Search Engine Optimization) value along with E-Commerce capabilities. eBay, on the other hand, provides a platform for customers to sell used and new products. On any given day, it has over 1.3 billion product listings, making it one of the largest worldwide online marketplaces.

This article will guide you through the process of setting up WooCommerce eBay Integration using 3 simple steps. It will provide you with a brief overview of WooCommerce and eBay along with their key features. You will also explore the benefits of setting up WooCommerce eBay Integration in further sections. Let’s get started.

Table of Contents

Prerequisites

You will have a much easier time setting up your WooCommerce eBay Integration if you have gone through the following prerequisites:

  • An active WordPress account with WooCommerce installed.
  • An active eBay account.

Introduction to WooCommerce

WooCommerce Logo
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WooCommerce is a Free and Open-Source WordPress plugin with features including Product Analytics, Checkout Services, Order Management, Inventory Management, Taxation, Add to Cart, and more. Its user-friendly interface enables you to quickly build and customize your online store. The WooCommerce plugin is used by more than 90% of WordPress-based E-Commerce websites. Additionally, it provides a drag-and-drop feature and comes with hundreds of templates. Users may use the drag-and-drop feature to create their E-Commerce website in a matter of seconds.

WooCommerce also includes Reporting and Data Analytics tools to provide you with a holistic view of the E-Commerce website’s performance. It has also introduced advanced filtering, segmenting tools, an option to download data as CSV (Comma Separated Value), as well as the Dashboard, which can be customized to track all of the website’s performance. The elegant Dashboard and Reporting features provide you with a complete picture of your business’s sales and growth.

Additionally, WooCommerce’s comprehensive documentation is updated with each new release. You can easily access and customize your online store from anywhere with the WooCommerce mobile app.

Key Features of WooCommerce

WooCommerce has made selling products and services online much easier. It comes with a lot of handy features and is still in the process of getting new upgrades. The following are some of WooCommerce’s key features:

  • SEO Friendly: SEO-Friendly websites attract more visitors. Since WooCommerce is a WordPress plugin, it has excellent SEO features and therefore adds value to your website.
  • Easy Integration: WooCommerce can easily integrate with major advertising agencies and data analysis tools to efficiently execute your marketing campaigns.
  • Dynamic Pricing: Based on the customer’s location, WooCommerce automates the process of determining tax rates and delivery expenses. This feature allows customers to get Dynamic Pricing.
  • Multiple Payment Gateways: WooCommerce offers more than 100 Payment Gateway options, including Stripe, PayPal, Apple Pay, and others. These gateways typically charge around 2.9%, but this varies a lot depending on the vendor.

To know more about WooCommerce, visit this link.

Introduction to eBay

eBay Logo
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eBay is largely recognized as one of the early pioneers of the E-Commerce revolution. It was founded in 1995 and has established itself as a major player in the field of online businesses. Perhaps this is why, despite an increasing number of competitors, the website has a significant user base still today. 

eBay is an online marketplace where users can sell both new and used products. For many years, the platform operated on an auction basis, in which bidders listed the price at which they wanted to buy an item. However, to save time for both buyers and sellers, they later added a fixed price feature. Moreover, one of the most important aspects of the platform’s success has been its dedication to the safety and privacy of its users.

Key Features of eBay

Since 1995, eBay has been catering to the E-Commerce industry. The platform has a long history of being innovative, with various features aimed at improving the user experience. The following are some of eBay’s key features:

  • Shipping Assistance: One of the best aspects of selling on eBay is that sellers can save up to 52% on shipping costs. Thus, your listings will be more appealing to buyers because of the reduced shipping costs.
  • Customized Feed: On eBay, you may customize your product feed to view only the products you want to see. At the top of every eBay item, 3 buttons labeled as ‘Like,’ ‘Want,’ and ‘Own’ appears. This information is used by eBay to customize your feed.
  • Advanced Search Criteria: Using the Advanced Keyword Search Criteria, eBay makes it extremely simple to locate the desired product. Price is one of the filters you can use to find the desired product.
  • eBay Wishlist: eBay Wishlist is a place where you may compile a list of items you’d like to own.

To know more about eBay, visit this link.

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Hevo takes care of all your data preprocessing needs required to set up the integration and lets you focus on key business activities and draw a much powerful insight on how to generate more leads, retain customers, and take your business to new heights of profitability. It provides a consistent & reliable solution to manage data in real-time and always have analysis-ready data in your desired destination.

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Steps to Set Up WooCommerce eBay Integration

Now that you have a basic grasp of both tools let’s try to understand the procedure to set up WooCommerce eBay Integration. You can easily set up this integration using the “eBay Integration for WooCommerce” plugin provided by CedCommerce. This plugin will allow merchants to export product data and other important information from their WooCommerce store to eBay, as well as import eBay products to WooCommerce. 

Below are the steps you can follow to set up WooCommerce eBay Integration:

Step 1: Log In to WordPress and Activate the Plugin

The first step in setting up your WooCommerce eBay Integration is to log in to your WordPress account. Now, you can follow the below-mentioned procedures to install the “eBay Integration for WooCommerce” plugin:

  • Select Plugins from the sidebar menu of your WordPress dashboard, then click on Add New, as shown below.
Add Plugins in WordPress
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  • Select Upload Plugin.
  • Click on Choose File and then select the eBay Integration for WooCommerce.zip file.

NOTE: In case you have not downloaded the eBay Integration for WooCommerce.zip file, you can download it using the given link (https://cedcommerce.com/woocommerce-extensions/ebay-integration-woocommerce)

  • Click on Install Now and then Activate the plugin.

Step 2: Configure your Application Keys

After you have successfully activated the eBay Integration for WooCommerce plugin, you can follow the below-mentioned steps to configure your Application Keys.

  • Choose CedCommerce from the left sidebar menu, then select eBay. Now, you’ll be taken to a section where you can configure and add your eBay Seller Account as shown below.
eBay Add Account
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  • Click the gear icon beside the Add Account button in the top right corner. After this, you will be presented with the section where you can configure the Application Keys as shown below.

NOTE: The Application Keys are used to create an eBay token that allows the plugin to access your eBay Seller Account.

eBay Application Keys
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  • Choose the Application Keys as Use Cedcommerce application keys as shown in the above screenshot.
  • Next, select Sandbox Testing Mode or Production Mode from the drop-down menu on the bottom right side.
  1. Sandbox Testing Mode: It is usually used to check if we can use eBay APIs (Application Programming Interface) to execute tasks like Product Upload, Product Update, Product Import, and Inventory Update. Also, Sandbox Testing Mode does not upload products to your eBay Seller Account, instead, it uploads them to a Developer Sandbox account.
  2. Production Mode: All the listing operations on your eBay Seller Account are performed in the Production Mode.
  • Now, select Production Mode and then click the Save Application Details button.

Step 3: Add and Authorize your eBay Account

Once you have successfully configured your Application Keys, you can follow the below-mentioned procedures to add and authorize your eBay account and successfully set up your WooCommerce eBay Integration.

  • Click on Add Account button as shown below. 
eBay Add Account
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  • Next, select your eBay Marketplace and click the Authorize button. A popup window will appear, prompting you to log in using your eBay credentials.
  • Log in with your Seller details and then you will be redirected to another eBay authorization page as shown below.
Authorization Page
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  • Select your eBay Location (i.e. country) on the authorization page.
  • Next, select YES to have access to the seller API.
  • Click on the Fetch Token button.

Now, all the seller information like Account Name, Location, Account Status, and other details will be rendered on the eBay Account page. 

With this, you have successfully set up your WooCommerce eBay Integration. It’s as simple as that!

Benefits of Setting up WooCommerce eBay Integration

Some of the benefits of setting up WooCommerce eBay Integration include:

  • WooCommerce eBay Integration enables real-time inventory synchronization. It also handles the time-consuming tasks of updating inventories, products, and other related details.
  • WooCommerce eBay Integration allows you to monitor the progress of your bulk uploads using the Feed Management feature. You can easily obtain updated information on the percentage completion of your jobs, as well as the logs of any items that failed to upload.
  • WooCommerce eBay Integration makes selling on eBay a breeze. It only takes a single mouse click to automate your eBay store with WooCommerce. In addition, the eBay bulk data exchange API makes it simple for new sellers to upload their items to eBay.
  • WooCommerce eBay Integration can be used to validate product information as per eBay’s standards and values. This will make it much easier for you to upload your product on the eBay marketplace.

Conclusion

In this article, you learned how to set up WooCommerce eBay Integration. It also gave an overview of WooCommerce and eBay along with their key features. You also learned about the benefits of setting up WooCommerce eBay Integration. You can now create your WooCommerce eBay Integration to leverage the benefit of both these platforms in one place.

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Businesses can use automated platforms like Hevo Data to set the integration and handle the ETL process. It helps you directly transfer data from WooCommerce, eBay, Data Warehouse, Business Intelligence tools, or any other desired destination in a fully automated and secure manner without having to write any code and will provide you with a hassle-free experience.

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Share your experience of setting up WooCommerce eBay Integration in the comments section below!

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