Setting up Funnel Analysis in Amplitude: 9 Easy Steps March 12th, 2021 By Ofem Eteng in Data Strategy, Marketing Analytics Pulling resources from different sources into a single platform to get a coordinated approach on how to manage and improve your business, increases your online presence, provides resources to make…
Digital Marketing with Google Analytics: A Comprehensive Guide March 8th, 2021 By Syeda Famita Amber in Data Strategy, Marketing Analytics The use of electronic media and channels like social media platforms, search engines, smartphone applications, or email campaigns to advertise products is called Digital Marketing. Digital advertising platforms are booming…
Building Cohort Analysis Google Analytics: 6 Easy Steps March 8th, 2021 By Pratik Dwivedi in Data Strategy, Sales Operations Cohort Analysis is a type of Behavioral Analytics, in which the users are grouped and tracked on the basis of their shared traits to make sense of their actions. Cohort…
Create an Interactive Sales Dashboard in Excel: 7 Easy Steps March 5th, 2021 By Easha Meher in Data Strategy, Sales Operations Any organization primarily measures its growth in terms of Sales. An increment in Sales can be attributed to more customers, revenue, and more profits. Earlier the Sales data was tracked…
Setting up Cohort Analysis Excel: 6 Easy Steps March 3rd, 2021 By Nicholas Samuel in Data Strategy, Sales Operations The best way to understand customers is by analyzing customer data. This can give a business some insights that can spearhead its growth. Businesses can also use such insights to come up…
Understanding Event Streams: A Comprehensive Guide 101 February 17th, 2021 By Amit Phaujdar in Data Strategy In a system that continuously generates data, each data point refers to an Event. Event Streams are defined as a continuous Stream of those data points or Events. Event Streams…
Choosing Analytics DB: 5 Critical Criteria February 17th, 2021 By Aman Sharma in Data Strategy, Marketing Analytics Analytics being important for all current-day businesses has taken a prominent stance in the way people deal with their data. While some businesses might deal with large chunks of raw data…
How to Maintain Data Integrity: 6 Best Practices February 11th, 2021 By Ofem Eteng in Data Strategy Business decisions in large enterprises and startups are increasingly being made based on data. Data is now being generated and collected across several layers of business operations. The data extracted…
ALCOA+ In Data Integrity: A Comprehensive Guide 101 February 10th, 2021 By Talha in Data Strategy An organization's success or failure is always determined by how well it is using the data it has about its processes and customers to derive business insights. The analytics revolution…
Dimensional Data Modelling: 6 Critical Aspects February 9th, 2021 By Vishal Agrawal in Data Strategy In today's world, data is a crucial part of any organisation. Many companies transform the data through an ETL (Extract, Transform and Load) process and store this data in a…
9 Best Web Scraping Tools February 6th, 2021 By Amit Phaujdar in Data Strategy, Marketing Analytics Web Scraping simply is the process of gathering information from the Internet. Through Web Scraping Tools one can download structured data from the web to be used for analysis in…
10 Best Data Cleaning Services in 2024 February 6th, 2021 By Nicholas Samuel in Data Strategy Do you wish to understand what data cleaning is and how it works? Do you want an in-depth analysis of the best Data Cleaning Services? If yes, then you’ve come…
8 Best Data Aggregation Companies February 5th, 2021 By Nicholas Samuel in Data Strategy Companies now have realized that data is a rich source of information and thus are focusing on using specialized services from Data Aggregation Companies. This is very key for the growth…
What is Data Aggregation? : A Comprehensive Guide 101 February 4th, 2021 By Aakash Raman in Data Strategy Data Aggregation is the way in which data is gathered from multiple sources, compiled, and presented in a summarized manner. This article focuses on providing a comprehensive and in-depth guide…
Building a Big Data Technology Stack: Made Easy January 7th, 2021 By Nicholas Samuel in Data Strategy Numerous technological advancements and Big Data initiatives have led to the diversification of the data community. The term Big Data is no longer only about the Hadoop technology stack, rather,…
Building a Data Science Tech Stack: A Comprehensive Guide December 12th, 2020 By Vivek Sinha in Data Strategy The field of data science has evolved to a stage where no organization can ignore it while setting up their data science tech stack. Organizations use machine learning not only…
Export Stripe Data: An Easy Guide December 3rd, 2020 By Oshi Varma in Data Strategy Stripe builds mobile and web integration to accept payments. You can securely export your payment data and analyse your sales, ROI (Return Of Investment), etc. There can be numerous reasons…
Streaming Stripe Data: Easy Guide November 30th, 2020 By Muhammad Faraz in Data Strategy Is streaming Stripe Data something you want to learn how to do? If your answer is yes, then you are on just the right page. In this blog, you will…
Integrating Google Analytics and Campaign Manager Data: An Easy Guide November 27th, 2020 By Nikhil Annadanam in Data Strategy, Marketing Analytics Do you want to connect your Google Analytics to Campaign Manager to analyze data such as clicks and impressions on Google Analytics? Great! In this article, check out the step-by-step…
Integrating Google Analytics and Marketing Cloud Easily November 19th, 2020 By Shruti Garg in Data Strategy, Marketing Analytics Are you looking to integrate your Google Analytics and Marketing Cloud data? If your answer is yes then you are in the right place. You can connect Google Analytics and…