Digital Marketing with Google Analytics: A Comprehensive Guide March 8th, 2021 By Syeda Famita Amber in Data Strategy, Marketing Analytics The use of electronic media and channels like social media platforms, search engines, smartphone applications, or email campaigns to advertise products is called Digital Marketing. Digital advertising platforms are booming…
Building Cohort Analysis Google Analytics: 6 Easy Steps March 8th, 2021 By Pratik Dwivedi in Data Strategy, Sales Operations Cohort Analysis is a type of Behavioral Analytics, in which the users are grouped and tracked on the basis of their shared traits to make sense of their actions. Cohort…
How to Create an Interactive Sales Dashboard in Excel: Step-by-Step Explanation March 5th, 2021 By Easha Meher in Data Strategy, Sales Operations Any organization primarily measures its growth in terms of Sales. An increment in Sales can be attributed to more customers, revenue, and more profits. Earlier the Sales data was tracked…
Setting up Cohort Analysis Excel: 6 Easy Steps March 3rd, 2021 By Nicholas Samuel in Data Strategy, Sales Operations The best way to understand customers is by analyzing customer data. This can give a business some insights that can spearhead its growth. Businesses can also use such insights to come up…
Apache Cassandra vs MongoDB: A Comprehensive Analysis February 19th, 2021 By Manik Chhabra in Database Management System, MongoDB, Versus The volume of data being collected by most businesses in today’s world has increased exponentially over the past few years. This is simply due to the fact that businesses are…
Understanding Event Streams: A Comprehensive Guide 101 February 17th, 2021 By Amit Phaujdar in Data Strategy In a system that continuously generates data, each data point refers to an Event. Event Streams are defined as a continuous Stream of those data points or Events. Event Streams…
Tableau Incremental Refresh: 4 Easy Steps February 17th, 2021 By Easha Meher in Data Visualization Data Analysis gives an organization useful insights to understand the best and worst-performing assets, understand customers better, improve efficiency, and help organizations to survive in a competitive market. All the…
Choosing Analytics DB: 5 Critical Criteria February 17th, 2021 By Aman Sharma in Data Strategy, Marketing Analytics Analytics being important for all current-day businesses has taken a prominent stance in the way people deal with their data. While some businesses might deal with large chunks of raw data…
Database Schema Design: A Comprehensive Guide 101 February 16th, 2021 By Aman Sharma in Database Management System Companies use Database Schema Design to design efficient Databases for catering to the analysis process. While any typical arrangement for SQL (Structured Query Languages) Schemas will help create a logical…
How to Maintain Data Integrity: 6 Best Practices February 11th, 2021 By Ofem Eteng in Data Strategy Business decisions in large enterprises and startups are increasingly being made based on data. Data is now being generated and collected across several layers of business operations. The data extracted…
Setting Up Kinesis S3 Integration: 4 Easy Steps February 10th, 2021 By Amit Phaujdar in Data Integration This article is going to describe the process of setting up Amazon Kinesis S3 Integration; where Amazon Kinesis is a service that can stream data to Amazon S3 from numerous…
ALCOA+ In Data Integrity: A Comprehensive Guide 101 February 10th, 2021 By Talha in Data Strategy An organization's success or failure is always determined by how well it is using the data it has about its processes and customers to derive business insights. The analytics revolution…
Implementing Tableau Aggregations: A Comprehensive Guide February 9th, 2021 By Aman Sharma in Data Visualization, Tableau Do you wish to understand what Tableau Aggregation is? Do you wish to implement Tableau Aggregation for your analysis? If yes, then you’ve come to the right place. With data…
Dimensional Data Modelling: Simplified with Step-by-Step Explanation February 9th, 2021 By Vishal Agrawal in Data Strategy In today’s world, data is a crucial part of any organization. Many companies transform the data through an ETL (Extract, Transform and Load) process and store this data in a…
9 Best Web Scraping Tools to Consider in 2024 February 6th, 2021 By Amit Phaujdar in Data Strategy, Marketing Analytics Web Scraping simply is the process of gathering information from the Internet. Through Web Scraping Tools one can download structured data from the web to be used for analysis in…
Top 10 Data Cleansing Services for 2024 February 6th, 2021 By Nicholas Samuel in Data Strategy Do you wish to understand what data cleaning is and how it works? Do you want an in-depth analysis of the best Data Cleaning Services? Today, most industries rely on…
8 Best Data Aggregation Companies February 5th, 2021 By Nicholas Samuel in Data Strategy Companies now have realized that data is a rich source of information and thus are focusing on using specialized services from Data Aggregation Companies. This is very key for the growth…
What is Data Aggregation and Why do Businesses Need it? February 4th, 2021 By Aakash Raman in Data Strategy Data aggregation is the gathering, compiling, and summarizing data from multiple sources into a single view in a simple form. It is the basis of data analysis, taking organizations from…
Tableau Real Time Data Streaming: 2 Easy Methods February 3rd, 2021 By Nicholas Samuel in Data Engineering, Data Streaming Do you wish to perform an in-depth real time analysis of your business data and require Tableau Real Time Data Streaming? If yes, then you’ve come to the right place.…
Source to Target Mapping: 9 Easy Steps February 3rd, 2021 By Manik Chhabra in Data Integration Do you wish to understand Source to Target Mapping? Are you confused about whether manual or automated Source to Target mapping would be better for your data transfer requirements? If…